We were approached by Isabella Townsley to deliver a brand identity, packaging, creative direction for seasonal campaigns, an ecommerce website and developing social initiatives with an aim to establish her as a luxury brand.
A spirit of craftsmanship, clarity and personal touches was woven through the Isabella Townsley brand identity. We constructed the brand identity and guidelines, including logo, typography, tone of voice and photography style.
SUM designed the entire digital experience, from product pages through to an integrated campaign consisting of social media, press, film, digital advertising and sales collateral. Keep an eye out for upcoming work.