We were approached by Isabella Townsley to deliver a brand identity, packaging, creative direction for seasonal campaigns, an e-commerce website and developing social media initiatives with the aim of establishing Isabella Townsley as a luxury brand.
A spirit of craftsmanship, clarity and personal touches was woven through the Isabella Townsley brand identity. We constructed the brand identity and brand guidelines, including logo, typography, tone of voice and photography style.
SUM designed the entire digital experience, from product pages through to an integrated campaign consisting of social media, press, film, digital advertising and sales collateral. Keep an eye out for upcoming work.